Shopify stores can use Instant Traffic to display their products as product recommendations in other stores. This includes product titles, descriptions, promotions, and images. By displaying partner stores' products in their own, stores can exchange traffic. Instant Traffic offers two formats for cross ads: product recommendations at the bottom of each product page, and a quick notification form in the lower right corner of the screen, which lasts 20 seconds and can be closed at any time. All products listed on the Instant Traffic community are free.