Customers can easily save their favorite products and resume their shopping journey when they return. With Wishlist, customers can sync their activity across devices, including mobile apps. Additionally, Wishlist offers powerful event-triggered email campaigns, the ability to share lists via email, text message and social media, collaboration features for sales and customer service, and the ability to convert lists into draft orders. Furthermore, Wishlist provides extensive APIs to customize the wishlist functionality or support headless implementations, as well as the ability to translate to any language.